Frank's Identity
Frank is an independent gardener who wants to reach new people while retaining the trust of his current and previous customers. His original logo was a simple self-made logo that he felt needed developing to reach the next level of business growth.
Challenge:
Create a simple but memorable logo that will be easily identifiable by Frank's customer base while making it something Frank can be proud to wear as a badge.
Solution:
A bold but simple take on Frank's F initial for the basis of the logo while incorporating a minimal leaf idea to represent the nature of the business. Clean and green.
